Google supports the social protection campaign
Google has said that its future success depends on the users still feel safe on the Internet.
The consulting firm has launched a campaign to raise awareness of online threats, in collaboration with the Office of Citizen Service.
It covers topics such as choosing a password, fraudulent emails and the use of two-factor authentication.
The company said that future campaigns can deal more broadly with how Google uses personal data of people.
A booklet of information affects how to use the search information to sell advertising, but the most high-profile campaign poster focuses on problems of the industry in general.
"We think the first thing you have to do is earn the right to be informed," said Anthony House, policy and communications manager for Google.
"The long-term success of our business is fully invested in people who feel comfortable spending more time online, so this is a very important campaign for us."
Mr. House admitted that Google had been concerned users, including the street where cars debacle company photo intercepted information sent via WiFi.
"Street View is a product difficult for us to start and found it very hard about what privacy protections should be put in place," he told the BBC.
"That's not always good, but we learned a lot from the mistakes we have done in the past and this campaign is one of the many manifestations of these lessons."
The "Good to Know" campaign includes five thematic areas:
Choose a strong password
Recognize phishing emails
Understanding secure websites
The signing of bills online
using two-factor authentication for services like e-mail
A cartoon series is being used in an attempt to simplify the issues that are sometimes complicated.
These problems did not account for a significant proportion of public complaints, according to Gillian Guy, chief executive of Citizens Advice Bureau.
However, he added, that does not mean that people are affected.
"What worries us is that many people do not report these things or the exercise of them, for the repair online is much more difficult to face to face or in other situations.
"That's why, if we raise awareness and get people simple tips, it is likely to increase the number of people asking for help."
Google supports the social protection campaign
