NEW YORK - YouTube has acquired RightsFlow, a company that manages the payment of royalties to songwriters and publishers.
"We are very pleased to announce that we have obtained RightsFlow, a company that helps songwriters, recording artists, record companies, distributors and online music service for managing music rights," YouTube Product Manager David King in the blog, as quoted by India Times, Monday (12/12/2011).
Reportedly, RightsFlow which was established in 2007 to handle licensing rights for more than 300 million songs.
"By combining expertise and technology with RightsFlow YouTube platform, we look forward to faster and more efficiently on the licensing of music on YouTube. That is, the more music you can enjoy, more money for talented people who produce music," explains King .
However, regarding the financial condition of the deal were not disclosed. The deal between YouTube and RightsFlow this will help the video sharing service for more efficient about music licensing.